About Liz Papagni

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So far Liz Papagni has created 201 blog entries.

Will your 2016 Digital Marketing Plan Knock it Out of the Park?

Our Expert Tips in Content, Social Media & Optimization Will Help You Make It Happen Most of us are up to our ears (and elbows) in 2016 marketing planning. We’re pouring over year-to-date business results and brainstorming new tactics for SEO, conversions, social media – the list goes on and on. Will this be the year you finally optimize your [...]

By |2021-04-13T05:56:10-07:00September 17th, 2015|

Snapchat, Periscope, Imgur and Yummly: 4 New Ways Brands Can Market to Their Customers

It’s getting harder and harder to reach your audience on cluttered apps and social media sites like Facebook, especially without big advertising budgets. So what’s a marketer to do? The first step is to know your target customers well. Where are they online? What type of content engages them? Where do your current traffic and conversions come from? Answer these [...]

By |2018-01-24T11:09:48-08:00August 20th, 2015|

Taking Marketing Back to Its Roots

Image Source The world of marketing is a fast-moving, ever-changing one. It’s exciting, but it can also be perplexing at times. “Why are advertising, sales, and marketing different things?” you might ask. “Why can’t I just create an outstanding ad that will surely appeal to the masses?” If modern marketing options leave you scratching your head, you are [...]

By |2021-04-13T05:58:13-07:00June 4th, 2015|

Marketing: The Spark That Ignites Your Sales

Image Source Sales and marketing might sound like two similar things, and while they’re certainly related, they each have their own approaches and goals when it comes to garnering leads and closing deals. Sure, they’ve worked fine as separate teams for as long as they’ve been around, but when sales and marketing put their heads together, the results can be [...]

By |2018-01-24T11:10:25-08:00April 23rd, 2015|
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