branding Archives - Page 4 of 4

4 Branding Resolutions for the New Year

Source With the New Year approaching quickly, you may have your mind on holiday parties and vacation days. If you haven’t focused thoughts on your brand, you could start 2015 with a fizzle instead of a bang. See, branding has never been more important, especially now that companies have the ability to reach buyers at any time of the day [...]

How to Reap the Benefits of Branding Through Video

Source When marketing your brand to the masses, content is your most valuable tool. Don’t be fooled into believing that content is simply the text on your blog or website, however. You can convey your brand values and identity through various media, with one of the most powerful being video. Research shows that 59% of consumers prefer to watch a [...]